5 Interview Tips for You–and Tony Danza

To avoid interview mistakes like those displayed in the video below, here are a few tips to help prepare for news interviews. The more prepared you are, the better:

Before an interview, ask questions: Find out as much as you can about the opportunity before the interview. Things like…What’s the story angle? Will anyone else be [...]

Don’t get beat by changing beats!

Along with the flood of newspaper outlets closing these days comes a [obvious] mass beat-migration of reporters and editors. For many, these changes also include an outlet switch. Unfortunately for PR-peeps like me, it’s hard to keep up with this tremendous cycle. Even ever-beloved software that helps me find contact information and pitching details for [...]